• Guest Lecturer, New York University, “Influencer Marketing”, June 2018.

  • Panelist, New York University - SPS, Annual Integrated Marketing Association Summit, “Next Gen Marketing”, April 2018.

  • Guest Lecturer & Workshop, Fashion Institute of Technology, “The History of

  • Influencers & Influencer Marketing Today”, October 2017.

  • Guest Lecturer & Workshop, Fashion Institute of Technology, “The Art of the Influencer”, September 2017.

  • Panelist , Create & Cultivate + TopShop Present:, “How to Stand Out as an Influencer,” February 2017.

  • Guest Lecturer , Fashion Institute of Technology, “The Business of Social Media,” April 2016.

  • Guest Lecturer & Workshop , Hunter College, “The Art of Personal Branding”, February 2015.

  • Guest Lecturer & Workshop , Fashion Institute of Technology, “Public Relations in a Digital World”, December 2014.

  • Guest Lecturer , Fashion Institute of Technology, “The Art of Personal Branding,” August 2014.

  • Guest Lecturer , New York University, “Managing Public and Digital Relations,” October 2014.

  • Guest Lecturer, Fashion Institute of Technology, “The History of Influencers”, May 2014.

  • Panelist & Workshop , Columbia University “Personal Branding: Nicole Loher”, November 2013.



Nicole Loher is a digital strategist specializing experience in social media, influencer, and digital marketing.

With over ten years of experience, Nicole began as and remains an influencer herself within the fitness sphere. Today she works globally, from the US to niche markets in Japan, within the beauty, luxury, health and wellness sectors, to help reposition brands online.

Most recently Nicole was hired by New York University's School of Professional Studies to design and teach curricula in social media strategy and digital marketing.


  • BS, Fashion Institute of Technology, May 2014
    Advertising & Marketing Communications
    Graduated Cum Laude

  • AS, Fashion Institute of Technology, May 2012


  • The/Thirty, 2016-Present
    Author of bimonthly column, “Part-Time Athlete”, focused on health and wellness from a scientifically-backed perspective

  • Microsoft, 2010-2012
    National representative of technology brand, Microsoft. Responsibilities included, but were not limited to: speak on behalf of brand on panels and summits, act as face of emerging technologies for public relations and editorial purposes, test new to market products, and provide constructive feedback

  • Warby Parker, 2011-2012
    Social Media team member, acting a touch point for influencer relations and content creation for Warby Parker’s first activation, Warby Parker Class Trip